U&Unhinged
& Well Fed

Feed yourself. Revolutionary.

Know what you’re eating.
Eat food you actually like.

Scan it, log it, understand it. A food tracker for people who eat actual dinner. Beans on toast welcome. Moral crisis not included.

Three boxes. No moral crisis.

Scan → track → eat → shop.

Scan food.

Point your phone at a barcode. Calories, macros and ingredients, logged in seconds. Not in the database? Add it yourself and carry on.

Track calories and nutrients.

Protein, carbs, fat, fibre, sugar and the micronutrients, with missing data shown as missing, not quietly counted as zero.

Build meals and recipes.

Shepherd’s pie, fish pie, a Sunday roast. Save it once, log a serving in one tap.

Understand ingredients.

Allergens, sweeteners, colours and E-numbers, explained in plain English. Information, not panic.

Make a shopping list.

Send a recipe’s ingredients to your list, grouped by aisle. Take it to Aldi, Tesco, wherever.

JUST FEED ME™

Decision fatigue? Delicious. Tell us your targets and what you’ll eat, and we’ll suggest dinner, built from things you can actually buy.

One price. No tiers to decode.

U&WF Plus

£4.99 / month

That’s about £1 a week. Cancel any time.

  • Barcode scanning and food diary
  • Meals, recipes and shopping lists
  • Full nutrient breakdown
  • Ingredient information
Create your account

Questions, answered.

Is it only for the UK?

It’s built British-first: grams, kcal, UK labels, UK supermarkets, and food people here actually eat. Other countries may come later.

Where does the food data come from?

Open Food Facts contributors for packaged products, plus typical values for common foods. It’s good, but not perfect, so check the packet when an allergen or number really matters.

Does it work with supermarket apps?

Not yet. We don’t claim any partnership with Tesco, Aldi or anyone else. You can still use the app to plan and shop at any of them.

Is this medical advice?

No. U&WF gives you food and nutrition information. It doesn’t diagnose, treat or prevent anything. Talk to a professional about medical or dietary needs.

How do I cancel?

Whenever you like, from Plan & billing in the app. You keep access until the end of the period you’ve paid for.